Description
SERGIO FRANCISCONE (1912-?)
Franciscone entered an Italian ad industry which was in full swing and worked with some of Milan, Florence and Turin's top companies. His most famous work was the 1939 poster for Rabarbaro Zucca - the Italian digestif - still in use today. Franciscone was also co-founder of the ULTRA ad agency.
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Franciscone entered an Italian ad industry which was in full swing and worked with some of Milan, Florence and Turin's top companies. His most famous work was the 1939 poster for Rabarbaro Zucca - the Italian digestif - still in use today. Franciscone was also co-founder of the ULTRA ad agency.
